Privacy Policy

1 Introduction

This Privacy Policy ("Policy") describes how naya24 ("we", "us", "our") collects, processes, stores, and protects the personal data of players and visitors who use the online gaming platform operated at naya24.bio ("the Platform"). naya24 is committed to handling all personal data in a responsible, transparent, and legally compliant manner.

This Policy applies to all Pakistani players and visitors accessing the naya24 platform from Karachi, Lahore, Islamabad, Faisalabad, Rawalpindi, and any other location. It covers all personal data processing activities carried out by naya24 in connection with the operation of its online gaming, sports betting, live casino, and related services.

This Policy should be read together with naya24's Terms & Conditions and Responsible Gaming Policy, both of which are incorporated by reference. All terms not otherwise defined in this Policy carry the meaning assigned to them in the Terms & Conditions.

2 Data We Collect

naya24 collects only the personal data that is necessary for the lawful, efficient, and secure operation of the Platform. The categories of personal data collected by naya24 are set out in the table below:

Category	Data Types	Purpose
Identity Data	Full name, date of birth, CNIC or passport number, nationality	Account registration, KYC verification, age verification
Contact Data	Email address, mobile number, city/province of residence	Account communication, support, notifications
Financial Data	JazzCash/EasyPaisa account details, bank account details (HBL, UBL, Meezan), transaction history	Deposits, withdrawals, AML compliance, fraud prevention
Technical Data	IP address, device type, browser type, operating system, session tokens	Security, fraud detection, platform optimisation
Usage Data	Pages visited, games played, bets placed, session duration, click patterns	Personalisation, responsible gaming monitoring, analytics
Communications Data	Support chat logs, email correspondence, complaint records	Customer service, dispute resolution, quality improvement
KYC Documents	Scanned CNIC, utility bills, selfie verification images	Identity verification, regulatory compliance, AML/KYC

naya24 does not collect special categories of sensitive personal data (such as racial origin, health data, or biometric data beyond basic identity verification) unless explicitly required by applicable law or regulation.

3 How We Collect Your Data

naya24 collects personal data through the following means:

• Direct collection: Data provided by you when you register an account, complete KYC verification, make a deposit or withdrawal, contact customer support, or respond to a survey or promotion.
• Automated collection: Technical and usage data collected automatically when you access and use the naya24 platform, including through cookies, web beacons, session tracking technology, and server logs.
• Third-party providers: Data received from payment processors (JazzCash, EasyPaisa, HBL, UBL, Meezan Bank), identity verification services, and fraud prevention partners in connection with transaction processing and KYC compliance.
• Publicly available sources: In limited circumstances, naya24 may supplement player data with information obtained from publicly available sources for fraud prevention, AML screening, and regulatory compliance purposes.

4 How We Use Your Data

naya24 processes personal data only for legitimate, specified purposes. The primary purposes for which naya24 uses your personal data are:

• Account management: Creating, maintaining, verifying, and administering your naya24 player account.
• Service delivery: Enabling you to access and use naya24's gaming, betting, and casino services.
• Financial processing: Processing deposits, withdrawals, and refunds through your chosen payment method.
• KYC & AML compliance: Verifying your identity, confirming your eligibility to use the platform, and fulfilling naya24's anti-money laundering and counter-terrorism financing obligations.
• Security & fraud prevention: Detecting, investigating, and preventing fraudulent activity, account takeover, collusion, and other forms of abuse on the platform.
• Responsible gaming: Monitoring gaming patterns to identify indicators of problem gambling and to make available appropriate responsible gaming tools to players who may need them.
• Customer support: Responding to your queries, complaints, and dispute submissions efficiently and accurately.
• Marketing communications: Sending you promotional offers, bonus notifications, and platform updates — but only where you have opted in to receive such communications. You may opt out at any time.
• Legal compliance: Meeting naya24's obligations under applicable international gaming law, AML regulations, and any lawful order or instruction issued by a regulatory authority.
• Platform improvement: Analysing usage data in aggregate to improve naya24's products, performance, and user experience for Pakistani players.

naya24 does not use automated decision-making in a manner that produces legal or similarly significant effects on players without human review being available as a recourse.

5 Data Sharing & Disclosure

naya24 does not sell, rent, or trade your personal data. However, naya24 may share your personal data with carefully selected categories of third parties where necessary for the operation of the platform or for compliance purposes:

• Payment processors: JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, and cryptocurrency processors receive the minimum data necessary to process your transactions securely.
• KYC & identity verification providers: Third-party identity verification services receive document and biometric data solely for the purpose of verifying your identity in accordance with our KYC obligations.
• Game content providers: Licensed game studios and software providers that supply games to naya24 may receive aggregated or pseudonymised usage data for game performance analysis. Individual player identities are not shared with game providers for marketing purposes.
• Fraud prevention & security partners: Specialist security and fraud detection services may process technical and usage data on naya24's behalf under strict contractual data processing agreements.
• Regulatory authorities: Where naya24 is legally required to do so — for instance, under AML legislation or in response to a valid order from a law enforcement authority — player data may be disclosed. naya24 will only comply with such requests where the legal basis is clear and valid.
• Professional advisors: Legal counsel, auditors, and other professional advisors may access player data on a strictly need-to-know basis and under confidentiality obligations.

6 Cookies & Tracking Technologies

naya24 uses cookies and similar tracking technologies to operate and improve the platform. Cookies are small data files stored on your device that enable the platform to recognise you, maintain your session, and remember your preferences. naya24 uses the following categories of cookies:

• Strictly necessary cookies: Required for the basic functioning of the naya24 platform, including maintaining your logged-in session, remembering your language preference, and enabling secure transactions. These cookies cannot be disabled without materially impairing platform functionality.
• Analytical / performance cookies: Used to collect aggregated data about how players navigate and use the naya24 platform. This data helps us identify areas for improvement and optimise the player experience.
• Functionality cookies: Enable naya24 to remember your settings and preferences (such as preferred game view or deposit method) to provide a more personalised experience.
• Security cookies: Used to detect and prevent fraudulent activity, including session hijacking and cross-site request forgery attacks.

You can manage cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of the naya24 platform. naya24 does not use third-party advertising cookies to track your activity across external websites.

7 Data Security

naya24 implements a comprehensive set of technical and organisational security measures to protect personal data against unauthorised access, disclosure, alteration, and destruction. These measures include:

• 256-bit SSL/TLS encryption for all data transmitted between players' devices and naya24's servers.
• Encryption at rest for sensitive stored data, including financial records and KYC documents.
• Role-based access controls ensuring that naya24 personnel can only access player data relevant to their specific job function.
• Regular penetration testing and third-party security audits of the naya24 platform infrastructure.
• Intrusion detection and prevention systems monitoring the naya24 network perimeter on a continuous basis.
• Multi-factor authentication required for all naya24 staff accessing production systems containing player data.
• Incident response procedures enabling naya24 to detect, contain, and notify affected players of any personal data breach in a timely manner.

While naya24 applies industry-leading security practices, no digital system can guarantee absolute security. Players are encouraged to use strong, unique passwords for their naya24 accounts, to enable two-factor authentication, and to contact naya24 support immediately upon suspecting any unauthorised activity on their account.

8 Data Retention

naya24 retains personal data only for as long as is necessary for the purposes for which it was collected, or as required by applicable law and regulation. The following retention principles apply:

• Active accounts: Personal data associated with an active naya24 player account is retained for the duration of the account relationship.
• Closed accounts: Following account closure, naya24 retains identity, KYC, and financial transaction data for a minimum period as required under applicable AML regulations and international gaming licensing standards.
• Marketing data: Marketing preferences and consent records are retained for the duration of the account relationship and for a reasonable period following account closure to evidence consent compliance.
• Support communications: Customer support logs are retained for a period sufficient to resolve any open disputes and to satisfy quality assurance requirements.

When personal data is no longer required and the relevant retention period has expired, naya24 securely destroys or permanently anonymises that data in accordance with its internal data lifecycle procedures.

9 Your Privacy Rights

naya24 respects the privacy rights of all Pakistani players. You are entitled to exercise the following rights in relation to the personal data that naya24 holds about you:

• Right of access: You may request a copy of all personal data naya24 holds about you, along with information about how it is being used.
• Right to rectification: You may request correction of any personal data that is inaccurate or incomplete.
• Right to erasure ("right to be forgotten"): You may request deletion of your personal data, subject to naya24's legal obligations to retain certain data (e.g. AML record-keeping).
• Right to restrict processing: You may request that naya24 suspends the processing of your data in certain circumstances.
• Right to data portability: You may request your personal data in a structured, commonly used, machine-readable format.
• Right to object: You may object to naya24 processing your data for direct marketing purposes at any time, with immediate effect.
• Right to withdraw consent: Where naya24 processes your data on the basis of your consent, you may withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.

To exercise any of these rights, please contact naya24's support team. We will respond to all valid privacy rights requests within a reasonable timeframe. Please note that certain requests may be subject to identity verification before naya24 can action them, in order to protect the security of player accounts.

10 Children & Minors

If you have reason to believe that a minor has registered on or used the naya24 platform, please contact our support team immediately so that the matter can be investigated and resolved without delay.

11 Third-Party Links

The naya24 platform may contain links to third-party websites or services (such as payment provider portals). This Privacy Policy applies solely to the naya24 platform and its services. naya24 is not responsible for the privacy practices of any third-party website or service. Players are encouraged to review the privacy policies of any third-party platforms they access in connection with their use of naya24.

12 International Data Transfers

naya24 operates under international gaming licensing standards and may process or store personal data on servers located outside Pakistan. Where personal data is transferred internationally, naya24 ensures that appropriate safeguards are in place to protect that data to a standard equivalent to the protections described in this Policy. Such safeguards may include contractual data processing agreements with receiving entities, adherence to recognised international data transfer frameworks, and technical security measures applied consistently regardless of the location of processing.

By using the naya24 platform, Pakistani players acknowledge and consent to the possibility that their personal data may be processed in jurisdictions outside Pakistan, subject to the safeguards described above.

13 Changes to This Policy

naya24 reserves the right to update or amend this Privacy Policy at any time to reflect changes in applicable law, regulatory requirements, or our internal data processing practices. When material changes are made, naya24 will notify registered players by email or by displaying a prominent notice on the Platform prior to the changes taking effect.

The "Last Updated" date at the top of this Policy reflects the date of the most recent revision. Continued use of the naya24 platform following notification of a Policy update constitutes acceptance of the revised terms. If you do not agree to any updated Privacy Policy, you should cease using the Platform and may close your account by contacting support.

naya24 encourages all Pakistani players to review this Privacy Policy periodically to remain informed about how their data is being handled.

14 Contact & Data Requests

If you have any questions, concerns, or requests relating to this Privacy Policy or the way naya24 handles your personal data, please contact the naya24 Data Protection team through the following channel:

All privacy rights requests submitted to naya24 will be acknowledged upon receipt and actioned in accordance with the timelines described in this Policy. naya24 takes all privacy complaints seriously and is committed to resolving them fairly and transparently.